Tennis G.O.A.T. Serena Williams is promoting Black History Month by supporting Black entrepreneurs through the Pennsylvania-based Opportunity Fund.
Throughout February, a portion of proceeds from Serena Williams Jewelry will benefit Opportunity Fund’s Small Business Relief Fund, directly supporting Black small-business owners.
Opportunity Fund’s Small Business Relief Fund aims to provide critical relief to small businesses affected by the pandemic, particularly those run by women, people of color and immigrants.
“This February, we’re honoring Black History Month by donating a portion of proceeds from every purchase to Opportunity Fund’s Small Business Relief Fund that provides support directly to Black small-business owners,” an Instagram caption reads.
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Williams is also looking to support Black women during Black History Month using her Instagram page.
“Black women whose strength, courage and vision have changed the course of history,” a press release shares. “Mary Mahoney, the first licensed black nurse in the U.S.; Gwendolyn Brooks, the first African American woman to receive the Pulitzer Prize for poetry; physician and astronaut Mae Jemison, the first Black woman to fly into space; and Janet Collins, the first Black prima ballerina at the Metropolitan Opera.”